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increase in total
website conversions
over One Year
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in traffic
from new users
increase in monthly
ite traffic in
one year
Elite Dental Studio, a prominent chain of dental clinics in Kerala, operates in Calicut, Kochi, and Kannur.
Known for its state-of-the-art treatments, Elite Dental Studio attracts patients not just from the region, but also from various parts
of Kerala, offering advanced dental care in a friendly and safe environment.
Driving more inquiries and clinic visits through digital marketing efforts.
Building brand awareness, which remained limited despite being well-established in key cities across Kerala.
Creating awareness on the strong connection between oral and overall health.
To address these challenges, we implemented a complete digital marketing plan, which included social media,
optimized landing pages, SEO, Google Map optimization, and search ads with the common objectives of brand recognition, recall,
and generating quality leads.
Our primary goal was to increase awareness about dental hygiene and promote Elite Dental Studio’s services. We optimized local search results by focusing on targeted keywords and
enhancing the clinic’s presence on Google Maps for Calicut, Kochi, and Kannur, helping the brand stand out
against local competitors.
We updated the clinic’s name, address, and phone number (NAP) across Google My Business listings for all locations.
Consistent monitoring and weekly audits ensured that any user-suggested changes were promptly managed. Submissions for
each clinic were optimized to boost local visibility on Google Maps.
With Google emphasizing local business searches, we focused on locally relevant keywords to make Elite Dental
Studio easy to find for potential patients in Calicut, Kochi, and Kannur.
We introduced in-content calls-to-action across treatment pages to increase lead generation. To build trust, we put in patient testimonials on relevant service pages. Our mobile-first landing pages with strong CTAs, paired with well-crafted search ads and banners, enhanced the overall user experience, leading to much better conversions.
We fine-tuned the content for city-specific and treatment pages to compete with local directories like Practo. By improving keyword density and optimizing content for key terms such as dental implants and RCT (Root Canal Treatment), we ensured better performance against other dental health-related websites.
organic growth
increase in top 10 keyword rankings
growth in organic impressions
increase in organic clicks
Search trends for “Elite Dental Studio” saw a noticeable rise, with both generic and local keywords experiencing a significant boost in visibility.
We ran a targeted performance campaign, to increase clinic appointments and footfall. The main challenge was competing with
other local dental clinics. We focused on boosting the click-through rate (CTR) of search ads and ensuring Elite Dental Studio
remained prominent in the local market. The result was a higher CTR thanks to engaging ad copy with strategic callouts and extensions.
Our mobile-first landing pages with clear calls to action improved lead quality by 50% and reduced cost-per-lead (CPL) by 72%.
